Marketing

Sales management

Learn how sales actually work, from the first conversation to closing the deal

Course description

A business builds a product and expects it to sell itself. But customers delay decisions, get confused by options, and eventually go quiet. The instinct is to lower the price or add more features. It rarely helps, because the problem is the absence of a sales process.

This course explains the mechanics of a sale. How to guide a customer from the first conversation to a signed contract.

Built for anyone who needs to bring in revenue and wants to understand how the process actually works.

What you'll learn

Spot people who are never going to buy before you waste time on them
Lead a conversation without chasing the customer or sounding desperate
Figure out their actual problem before you start showing the product
Track where every customer is without getting lost in complicated software
Get a clear yes or no instead of trying to talk someone into buying

Lessons

Certificate of completion
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Certificate of completion preview

Learner reviews

4.5
284 ratings
5 stars
67%
4 stars
21%
3 stars
7%
2 stars
3%
1 star
2%
Sarah M.
Marketing Manager · Berlin

The simulations made everything click. I used to read business books and forget everything — here I actually practice decisions and remember the frameworks.

James K.
Product Owner · London

I finished the whole course in 3 days. Each lesson is short enough to do on a lunch break, but dense enough that I actually learned something real.

Anika R.
Business Analyst · Toronto

Finally an MBA-style course that doesn't cost thousands. The quizzes and flashcards helped me prepare for interviews. Got the job.

FAQ

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