Digital marketing
Learn how businesses get attention online, from the first message to the paying customer
Course description
A business puts up a website, runs some ads, posts on social media. Traffic comes in, but almost nobody buys. The usual reaction is to spend more. More ads, more posts, more channels. It rarely helps, because the problem is not volume.
This course explains what actually happens between the first impression and the sale, and where most businesses lose people along the way.
Built for anyone who needs to bring in customers online and wants to understand how the whole process works before spending money on it.
What you'll learn
Lessons

Certificate
Earn a certificate of completion
Finish the course and pass the final quiz to earn a verified certificate — yours to keep and share.
- Show proof
- receive a verified certificate that demonstrates completion
- Build a collection
- the more courses you complete, the more certificates you earn
- Share with your network
- add certificates to your LinkedIn profile
Learner reviews
honestly did not expect much for free but the simulator part caught me off guard. i kept replaying scenarios on my commute. way better than just reading theory and hoping it sticks
Did the whole thing over a weekend. Lessons are short but they don't feel dumbed down which is rare. The podcast format is great for when I'm driving between client sites.
I've paid for courses 10x this price that taught me less. The flashcards actually helped me remember terms for a presentation last week. My manager noticed lol