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Social media ads

Algorithm warfare and creative-first scaling on meta platforms.

30 min total • 5 lessons • Certificate upon completion

Course content:

01

The attention auction: algorithm warfare

•5 min lesson
→
02

Creative warfare: hooks & visuals

•5 min lesson
→
03

The retargeting boomerang

•5 min lesson
→
04

Budgeting for scale: the roas trap

•5 min lesson
→
05

Data dominance: beyond the click

•5 min lesson
→

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